Website onsite analysis
The first to good SEO practices is to analyze the website to ensure that the infastruce is SEO friendly and that there is nothing to prevent the site from moving up the ranks. This includes: web server analysis, meta tags (title & description), analytics setup and evaluation, sitemap generation/optimization, robots.txt, mobile site evaluation, and custom 404 error page setup/optimization. If your website is made by Flow it will have already gone through pre-launch SEO before it is published.
Search Engine Optimization for China
Baidu’s (China’s most popular search engine) algorithm is quite different from Google’s and thus requires a separate strategy with strong skills in Chinese language and Chinese digital expertise. We can work with your existing SEO team or on our own to make sure that your Chinese audience can easily find your business.