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Baidu’s Biggest Upgrade in a Decade
How China’s #1 search engine is transforming search and content creation.
From Search to Task Completion
This July, Baidu announced its “biggest search upgrade in 10 years”.
Baidu no longer just finds links — it helps users complete tasks with AI-powered precision.
Smart Search Box, now more powerful than ever.
It can:
- Handle 1,000+ character queries
- Accept voice, image, video & file inputs
- Deliver instant, context-aware answers
An upgraded AI Assistant, with:
- AI video calls
- Personalized notes & summaries
- Deep Search for human-like reasoning & layered insights
Richer results with Baikan
- No more endless links: it provides structured answers.
- Rich media: integrated text, video, images, charts
- Tailored recommendations and direct in-search purchases (soon)
Built-in content creation capabilities
Baidu now makes video production effortless — no editing skills needed!
- Start with a single sentence
- Get a 3-min AI-generated video
- Edit, customize & publish instantly across platforms.
The MCP Ecosystem, to make it practical.
- 18,000+ service integrations (travel, shopping, more)
- AI-powered apps with millions of users
- End-to-end solutions directly inside Baidu Search
MuseSteamer: Next-Level Video
- Converts a single image into cinematic video
- Adds motion, sound, and natural speech
- Versions for casual creators & professionals
Why It Matters?
For companies targeting China:
- Search evolves into a service platform
- AI opens new customer touchpoints
- Content creation becomes faster and scalable
