Beijing Summer Update
Aug. 23, 2016
We kept busy despite Beijing crushing heat.
Despite Beijing crushing heat this summer we published our first website for the Wanda Group, designed a publication for the International Wushu Federation, helped the Swiss Embassy with a garden event and created the logo and visual identity of Aupairia, an up-and-coming aupair company in Beijing.
FLOW LATEST WORKS
WANDA STUDIO WEBSITE
The Wanda group is building the largest cinema studios in the world in Qingdao: US$ 8.2 billion investment over 165 hectares.
AUPAIRIA LOGO AND VISUAL IDENTITY
Logo and visual identity projects in a multicultural environment can be messy. Aupairia audiences are american students who want to become aupair in China, and Chinese wealthy families looking to give their kids a headstart in life. How do you reconcile both these audiences?
INTERNATIONAL WUSHU FEDERATION 13TH WUSHU WORLD CUP PUBLICATION
This is our first collaboration with the International Wushu Federation. IWUF contracted Flow to instill in bit of playfulness to their latest publication about the 13th Wushu World Cup.
EMBASSY OF SWITZERLAND EVENT BACKDROP AND POSTERS
We had 3 days to design, print, build and install one 2.5 x 5m backdrop, six 2 x 5m landscape posters, and 1 pullup poster for the Swiss Vice President visit in Beijing last Wednesday. The installation was completed 1 hour before the Vice President arrival. Just.in.time.
We had the honor to be selected by INBAR (International Network for Bamboo and Rattan) to revamp the INBAR official website and create the BARC 2017 conference website. We look forward to a long term collaboration with this intergovernmental organisation that develops sustainable development solutions to reduce poverty.
We also have 2 new faces at the office: Yi Cai (Senior Graphic Designer) and Mengjiao Li (Project Manager)
IF YOU MISSED IT: PRINCIPLES OF GOOD USER EXPERIENCE
User experience describes the feeling of a user when he/she interacts with a product or a service. We wrote a piece on good UX last week that applies to every field and industry.
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