Jimuyu, Baidu’s Landing Page Builder

Build Faster. Convert Smarter.

How Jimuyu helps international businesses run effective Baidu SEM campaigns in China, even without a local business registration.

Baidu SEM is essential for global companies tuned into China’s digital landscape.

How can your business improve its Search Engine Marketing in China?

By using Jimuyu, Baidu’s own landing page builder.

Baidu requires Jimuyu for SEM in certain industries.

In regulated sectors like healthcare or retail, your business must use specialized tools like Jimuyu.

Why?

• To ensure compliance with China’s consumer protection standards
• To manage AI tool usage responsibly
• To stay competitive in a local-first digital ecosystem

Why should your international company use Jimuyu?

• Drive traffic — no coding skills required
• Launch sleek, CTA-optimized pages — even if you already have a Chinese site
• Built for China’s mobile-first users
• Higher PPC costs, but fewer results per search = more value per ad

[“As most internet users in China access the web via their mobiles, Jimuyu landing pages mainly target mobile users. Baidu pay-per-click (PPC) may cost more than other search PPC, but the good news is that mobile-based search returns fewer pages per inquiry, giving your investment more value per ad.”]

When should Jimuyu be part of your China strategy?

Jimuyu offers customizable templates designed to drive conversions and engagement.

It’s especially useful:

• When entering the Chinese market
• If your global site loads slowly in China
• When you need to launch a campaign fast

Who should consider using Jimuyu?

SMEs & Startups
Promote your products in China without heavy web development costs.

Marketing Professionals
Easily build one-off landing pages for lead generation — no tech skills required.

E-commerce Managers
Launching a campaign or flash sale? Jimuyu boosts traffic and supports Baidu SEM performance.

Baidu SEM starts with the right foundation.

With Jimuyu, you’re not just meeting requirements — you’re implementing a smart, performance-focused strategy for success in China.